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SHELLEY â€” An early morning blaze blackened the business, Hidden Treasures, a furniture store, at 238 S. Emerson in Shelley on Thursday. The business remains open.
Firemen from Shelley, Firth, Blackfoot and Ammon responded to the blaze. Forty guys and eight trucks were on site, said Shelley Fire chief Mike Carter.
A person spotted the fire as he/she was passing by and called 911. The call came into the Shelley fire station about 5 a.m.
When the Shelley firemen arrived on site, the front section of the business was fully engulfed, said Shelley assistant fire chief Randy Adams.
"We called Firth right away," Carter said. "Because the blaze was tough on the eyes, we contacted Blackfoot who sent a couple guys and a truck and Ammon who sent eight guys and a truck.
"The fire was spreading through the trestles of the building to the south," said Carter. "It was spreading to the roof above the sheet rock.
"We knocked holes in there to get some water to the hot spots," he said. "It took a couple hours to get it under control."
The initial fire engulfed the front of the building and then spread through the trestles to the north and south of the building.
The fire did not reach the building to the north that contained mattresses, among other items.
"We were able to get it out without any injuries," the fire chief said.
By late Thursday morning, the Idaho State Fire Marshall was on site. His report is expected in about a week, Carter said.
"It was sure a disappointment," said Hidden Treasures owner Odell Young. "Something like this happens to someone else, not you, you know,
"I was so impressed with the fire departmentâ€”their quick response and the number of people here," Young said. "Broulim's and OK Trailer came to see what they could do to help.
"We were very fortunate," Young said.
Grandson Bo Young said he thought his grandfather "was pulling his leg" when he called him about the fire.
"I arrived about 6 a.m. and just couldn't believe what I saw," Bo said.
"People are so kind," he said. "Broulim's came with water, donuts and chicken. OK Trailer said they would bring a trailer so we could have an office and people will know we are still open."
Hidden Treasures is located in two other sites on Shelley's Main Street. The business employees 10 people.
"We're still open," said Bo.
This is the 11th year Odell Young and his son, Jed Young, have owned and operated Hidden Treasures.